Video Advertising Services
The best Video Ads creation company in Dubai
Sustainable Mindz has unparalleled proficiency in video creation and advertising in the industry. Our professionals wield years of experience and expertise assisting firms to survive in a highly competitive and fierce market that can be extremely difficult to navigate. But we make it all possible due to our passion and attention to detail, focusing on every element of the digital process from design to content creation to sponsored search, social media marketing and video advertising.
We acknowledge the valuable and deep insights you bring to the table and believe collaboration is critical to getting the best results for your company. With our industry knowledge, skills and enthusiasm for helping businesses flourish, entrusting yourself to us is the best decision you can make to ensure your company’s long-term growth and profitability.
Our Video Advertising Strategy
With video marketing quickly becoming a dominant force in digital marketing, we understand that they are powerful tools that can appeal to your target audience instantly. Any effective digital marketing tool must include video advertising to keep the brand perceptible in an ever-changing market. Research also indicates the importance of video advertisements in attracting potential clients and converting them.
Sustainable Mindz helps you capitalise on this opportunity by developing a comprehensive video advertising strategy based on your desired audience. We also consider a range of variables, demographics and online behaviour to create specialised content for specific channels. Regular evaluations are carried out to monitor the performance of the project and its progress towards fulfilling your goals. Immediate adjustments are made to underperforming areas based on real-time results. Specialists at Sustainable Mindz stay current on the newest marketing trends and challenges.
Methodology
The Sustainable Mindz process was built using data-driven intelligence and honed over years of implementation across various industries. We make every effort to remain flexible to accommodate your organisation’s unique demands and ambitions. Our methodology is highly collaborative. You can be confident that the video ad programmes we design are carefully crafted to match your brand and assist your business as it thrives and expands in the future.
Induction
Our video advertising process begins with a discovery call where we learn and gather as much information as possible about your company and its requirements. We will, after that, explain our approach and ensure that you fully comprehend the campaign and its setup to align goals according to the advertising module. Our team will develop an operating plan and timeframe for the deliverables to ensure efficiency. We always provide personalised experiences to viewers who will readily accept your product’s presentation. We may also discuss crucial elements such as audience demographics here.
Approach
In this stage, we identify the various targeted approaches we can take to engage your target audience with a particular geography. We use hundreds of data points, continuously changing our approach based on effectiveness and predicted outcomes.
Some of the targeting strategies we employ
Behavioural Targeting: Evaluating audience actions such as surfing and purchasing habits and segmenting them to generate relevant advertisements that will appeal to them
Demographic Targeting: Depends on your desired audience demographic data such as age, occupation levels, income, family size etc.
Channel Targeting: Evaluating channels where the target audience spends most of its time and then developing video ads that cater to its taste.
Content Targeting: Developing customised content to accompany the video ad and designed to appeal to user interests
Assessment
We review and assess our performance and check if the outcomes meet the original goals. A comparison of achievements against the main objectives is made to determine progress, and clients are duly apprised of the project. Information is distributed in the form of monthly reports that contain measurements of key performance indicators to make critical decisions about the strategies of the current month.
Polishing
As we collect real-time campaign results, we discover and identify areas of improvement and refine our strategies accordingly. We optimise the video ad to meet your goals and exceed KPIs and ROI targets.