Month: December 2022

A Look at the Year that went by… Instagram’s new ‘Highlights’ features let you create reels, modify names and covers and design appealing symbols to persuade visitors to become followers. Stories on Instagram are meant to expire in 24 hours,

A new frenzy captured the tech world as buzz about the new CHATGPT emerged last week, so much so that even the local newspapers ran an article about it. In a groundbreaking innovation, OPENAI, an artificial intelligence company, designed an

For years, advertisers have been able to use Twitter Ads to grow their business. Twitter Ads is the perfect way to get your business, products and services in front of highly targeted audiences on Twitter. Pre-targeted with thousands of interests,

As awareness increases, businesses are investing more and more in social media and digital marketing in unique ways to increase brand awareness and attract new audiences. It is not just enough to optimise your online presence. You must, however, track

A report in August found that 86% of brands successfully used influencer marketing to advertise their brand. For most marketers, the strategy is working, and B2B brands achieve the desired results by boosting brand awareness and augmenting reputation to increase