WHAT IS VIDEO MARKETING
November 4, 2022
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Video has become a staple in the digital marketing world. It’s not just used for entertainment anymore, but also as a way to create awareness
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IN-DEPTH GUIDE TO GOOGLE ANALYTICS 4
October 26, 2022
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Announcement: On July 1, 2023, the standard version of Google Analytics will stop processing new data. In turn, Google Analytics 4 will track website activity
CORE WEB VITALS GOOGLE’S OFFICIAL RANKING FACTOR
October 24, 2022
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The long-term success of a website depends on its ability to optimise the quality of user experience. As a marketer, business owner, or developer, you
WEB3: REINVENTING THE INTERNET AS WE KNOW IT
October 19, 2022
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The web considered the fastest-growing medium of information, contains trillions of URLs. Fact: The World Wide Web is seeing a growth rate of around 3000%
TIKTOK’S NEW PHOTO MODE IS THROWING EVERYONE IN A TIZZY
October 11, 2022
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For now, TikTok’s new Photo Mode is being compared to Instagram’s carousels. The app, considered the ruler of condensed video formats, is now giving it
YOUR DIGITAL MARKETING TO POST-COVID CONSUMER NEEDS
July 27, 2022
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The COVID-19 pandemic has been responsible for significant economic and personal disruptions. A dramatic change occurred when consumers realised the importance of digital shopping, which
A BASIC GUIDE TO THE METAVERSE
April 19, 2022
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Recently, TCS announced its investment in the metaverse and has even reached out to small-sized customers to roll out the concept – but this is expected to
LATEST AD TECH TRENDS OF 2022 – WHAT TO EXPECT?
April 18, 2022
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Over the past few years, advertising has advanced rapidly and expansively. While some players have been able to stay ahead of the trend, many are
BEST GOOGLE ADSENSE ALTERNATIVES
October 23, 2021
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Google AdSense is a popular method for making money online through advertisements on your website or blog. However, it’s not the only one. A range
